This is an inspiring success story of Sheela Kochouseph Chittilappilly, a House Wife Turned Woman Entrepreneur. In the world of entrepreneurship, certain individuals stand out for their exceptional vision, determination, and ability to bring about transformative change. Sheela Kochouseph Chittilappilly, the founder and chairperson of V-Guard Industries Ltd., is one such remarkable woman who has made her mark in the business world. With her unwavering commitment to innovation, quality, and social responsibility, Sheela Kochouseph Chittilappilly has emerged as a leading figure in the Indian business landscape. In this blog post, we will delve into her inspiring journey and explore the impact she has had as a woman entrepreneur.
Woman Entrepreneur Sheela Kochouseph Chittilappilly
The new generation of women across the world has come a long way from just being a homemaker. These days there are many female entrepreneurs. They have become instrumental in fighting gender stereotyping in the business community. Let’s meet such a powerful woman, Sheela Kochouseph Chittilappilly from Kerala, India. She is a housewife turned woman entrepreneur, the Managing Director of V-Star, who can be easily termed as a role model for every female.
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Sheela Kochouseph Chittilappilly
The Rise of a Visionary: Born on July 6, 1959, in Kerala, India, Sheela Kochouseph Chittilappilly’s entrepreneurial journey began when she founded V-Guard Industries Ltd. in 1977. Her vision was to provide Indian households with reliable and high-quality electrical appliances. With sheer determination and an unwavering focus on customer satisfaction, Sheela embarked on a path that would reshape the Indian home appliance industry.
Sheela Kochouseph Chittilappilly is the wife of Kochouseph Chittilappilly, founder, and chairman of V-Guard and a chain of amusement parks called Wonderla. Sheela Kochouseph Chittilappilly hails from the Alappat Palathingal family from Kattor. She grew up in a small village in Wadakanchery near Trichur, Kerala State. Her father was the manager of the first branch of South Indian Bank in Wadakkanchery.
She studied at the St Pious Convent School and Government Girls High School in Trichur. She got her degree in B.Sc Home Science from St Mary’s College and did a few courses in dressmaking in Vimalalayam.
In many interviews, she mentioned her husband Kochouseph Chittilappilly as her inspiration. His time management skills, simplicity, and humanitarian nature are some of the qualities she appreciates and tries to follow.
Sheela Kochouseph Chittilappilly – Managing Director of V-Star
V-Star Creations is an Indian manufacturer of innerwear. It is the sister concern of V Guard. V-Star was founded in 1995 by Sheela Kochouseph Chittilappilly. V-star is one of the leading innerwear and lifestyle garment brands in South India and the Middle East. V-Star catalogues a wide range of quality innerwear and lifestyle products for men, women, and kids. The exceptional quality of V Star products has made it a brand name synonymous with comfort. V-Star has more than 30 manufacturing units spread across India. The company also arranges for units run by charitable institutions to employ women to manufacture its women’s products, supplying them with the material.
Leading V-Guard Industries: Under Sheela Kochouseph Chittilappilly’s leadership, V-Guard Industries has grown into a household name and a trusted brand in India. The company manufactures and distributes a diverse range of electrical and electronic appliances, including voltage stabilizers, inverters, pumps, and solar water heaters. By consistently delivering innovative and reliable products, V-Guard has gained the trust and loyalty of millions of customers across the country.
What led Sheela Kochouseph Chittilappilly to the formation of V-Star?
In 1995, she summoned all her resources and decided to start garment-making. She got together designers, embroiderers and a cutter (ten people in all). She started making salwar kameezes under the brand name V-Star. They have 16 units in and around Kochi where 50-60 women from charitable institutions run by nuns work for us. They have other units in Tirupur where panties, camisoles and leggings are manufactured.
Driving Innovation and Quality: One of the key factors behind Sheela Kochouseph Chittilappilly’s success is her relentless pursuit of innovation and quality. Recognizing the importance of staying ahead of the curve, she has consistently fostered a culture of innovation within V-Guard Industries. This commitment to research and development has enabled the company to introduce cutting-edge technologies and continuously enhance the performance and efficiency of its products.
Entrepreneurship – A Choice for Women to achieve ambitions | Sheela Kochouseph
Empowering Women in Business: Sheela Kochouseph Chittilappilly’s success story is an inspiration to aspiring women entrepreneurs worldwide. As a woman in a traditionally male-dominated industry, she has shattered glass ceilings and proven that gender is not a barrier to success. By leading with integrity, passion, and resilience, she has become a role model for aspiring businesswomen, encouraging them to pursue their dreams fearlessly.
Philanthropy and Social Responsibility: Beyond her achievements in the business realm, Sheela Kochouseph Chittilappilly is also deeply committed to giving back to society. She actively supports various charitable causes, with a particular focus on education and healthcare. Her philanthropic endeavours have touched the lives of countless individuals, reflecting her belief in the power of business to create positive social change.
How would you describe yourself?
“I am and have always been a hands-on person. As a student, I was a hockey player, representing my college at university hockey competitions, and I took part in all the activities in Vimala College, Thrissur, where I studied Home Science. As a homemaker and mother, I did household chores myself. I can live with the minimum. The only thing I can’t do is sit idle. Now I feel it is this trait in me that led me to my achievements. Even today, I like to do most of the work myself whether it is gardening or daily household chores.” Sheela said to The Hindu
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This video introduces garments production units of V-Star – Make In Kerala. This video explains how big is V-Star founded and managed by a housewife turned entrepreneur, Sheela Kochouseph Chittilappilly.
Garments Production Units of V-Star
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Sheela Kochouseph Chittilappilly’s journey as a woman entrepreneur is a testament to the remarkable impact that visionary individuals can have on industries and communities. Through her exceptional leadership, she has not only transformed V-Guard Industries into a leading brand but has also paved the way for future generations of women entrepreneurs. Her commitment to innovation, quality, and social responsibility serves as an inspiration to all, reminding us of the limitless possibilities that arise when passion, talent, and determination converge. Sheela Kochouseph Chittilappilly’s story continues to inspire and empower countless individuals, leaving an indelible mark on the business world and society as a whole. Her success story proves that women are not just being as housewives. But have the power to achieve anything if they have the desire and courage to take on challenges in life.
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Mathukutty P. V. is the founder of Simply Life Tips. He is a Blogger, Content Writer, Influencer, and YouTuber. He is passionate about learning new skills. He is the Director of PokketCFO.
He lives with the notion of “SIMPLE LIVING, CREATIVE THINKING”. He Believes – “Sharing is caring.” and “Learning never ends.”